Trade War Between the U.S. & Canada Ramps Up — and the Real Threat Isn't Canada

Trade War Between the U.S. & Canada Ramps Up — and the Real Threat Isn't Canada

The trade war between the United States and Canada ramps up — 50% tariffs are now hitting $20 billion in Canadian goods, and the auto industry is squarely in the crossfire. Jan Griffiths joins Fox 2 Detroit's The Pulse to break down what this escalation really means for the industry, your next car, and your grocery bill.

We were almost there. A deal was on the table, tariffs were ratcheting down, American alcohol was going back on Canadian shelves — and then it fell apart in the last hour. In this segment with Fox 2 Detroit, former auto supply chain executive Jan Griffiths breaks down the U.S.–Canada tariff escalation the way only someone who's lived inside the supply chain can.

What we get into:
→ Why the deal collapsed at the eleventh hour — and the heavy-duty truck dispute that reportedly derailed it
→ The contrarian truth: the real threat to the North American auto industry is China, not Canada — we should not be fighting each other
→ How 50% tariffs hit YOUR wallet — new car prices, aluminum, appliances, dairy, lumber, and why "Assembled in America" doesn't mean tariff-free
→ The difference between a tariff used as a tool and a tariff used as a battering ram

Credits to @FOX2Detroit

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The Automotive Leaders Podcast is hosted by Jan Griffiths, the champion for culture change in the automotive industry. From a farm in Wales to the C-suite of a $3 billion Tier-1 supplier, Jan built her career inside this industry. Now she's out to transform it.

Her argument is blunt. The pressure on this industry isn't letting up. The survivors will be the ones who reinvent how they work. Speed wins. Everyone else gets left behind.

Every episode, Jan sits down with the leaders driving that change. Real conversations about tariffs, supply chain shocks, EV uncertainty, AI, and the shift from command-and-control to authentic, human-centered leadership.

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