For years, emotional intelligence and empathy were dismissed as “soft skills” in the automotive industry. In this clip, Tina Kozak explains why these people-first skills are actually the hardest to master—and why companies that prioritize them consistently outperform their competitors. This is leadership, culture, and business growth at its core.
👉 If you want to strengthen your culture, build trust, and unlock authentic advocacy, this conversation is for you.
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